Demystifying Business Models for New Entrepreneurs

Business models are key to long term business success and as an entrepreneur, it’s vital that you use yours to its full potential. This course will develop your knowledge of successful entrepreneurship and help you build necessary business development skills.

What you will learn:

In this course, you’ll learn from the ground up what business models are, why you need one, and exactly how to create one. You’ll be introduced to an array of different types of business models, as well as examples of tools that will help you build your business model.

After exploring the foundations of business models and how they’re used to make a business successful, you’ll be introduced to various tools and techniques you can use to create a business model. You’ll be set practical tasks and have the chance to discuss with and learn from other learners on the course, sharing your business concepts and models with your fellow students.

Learning from the experience of inspiring and successful entrepreneurs in tourism, you’ll benefit from the latest research, examples, and tools for business model development.

By the end of the course, you‘ll be able to:

• Understand and analyse business models
• Explore and use various methods and tools for business model development
• Critically assess and develop existing examples of business models
• Learn from experts at Luleå University of Technology

Throughout the course, you'll be guided by the specialists at Luleå University of Technology. With their expertise, you'll gain the knowledge and skills to clearly communicate build essentials skills for starting a business.

Who is this course for?

This course is for anyone who is getting ready to start their own business. It is also relevant for those who want to develop the business in a company they’re working at.

How does it work?

You only need a computer or other device and internet connection to be able to do the course. When you register, you will get access to the course material, which consists of, for example, videos, texts, quizzes and exercises.